About DENN

BUILT BY AN ATHLETE WHO WAS OVERLOOKED

DENN was founded by a former high school quarterback in California who was one of the top players in the state, but still got overlooked by college programs. Not because of talent, but because of visibility.

Too many athletes have the skill but not the spotlight. Hudl exports look the same. Phone clips sit on camera rolls. Parents spend hours trying to edit footage they don't know how to cut. And the athletes who get seen are usually the ones with access to professional videographers, marketing teams, or the right connections.

DENN changes that. Using AI built specifically for sports, DENN watches your film and grades every rep: no editing skills needed, no expensive production crews, no guesswork. Upload your footage, and DENN scans every play and grades it based on your sport and position. On paid plans it also builds a reel from your best moments, with music and graphics.

But grading is only part of the equation. DENN also introduced the DENN Visibility Index (DVI): a 0-100 score built from those grades and nothing else. As your DVI grows, more coaches can find and evaluate you. It's not a vanity metric. It's how well you actually play.

On the business side, the founding team spent years building and running performance marketing campaigns using AI and creative strategy. DENN is where the athlete experience meets marketing intelligence: purpose-built for the intersection of sports, content, NIL, and brands.

DENN is for every athlete who has the talent but not the platform. Every parent who films from the stands and wants something better. Every coach who wants to see exactly where their film is winning and losing. And every brand looking for authentic athlete partnerships backed by real data.

The mission

GIVE EVERY ATHLETE THE VISIBILITY THEY DESERVE: POWERED BY AI, DRIVEN BY DATA, BUILT FOR EVERY LEVEL.

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About – DENN